Overall Health Score
Scores by category
Scores reflect Revlr's model-based assessment from your crawl and on-page analysis (including AEO and GEO). They are not a guarantee of ranking position in AI Overviews, AI Mode, or other live search surfaces.
User Experience: how the site works as a tool for your visitor. Navigation clarity, visual hierarchy, form quality, conversion path friction, and trust signal placement. Premium-only category.
The words on your site. CTA verbiage, readability, story-telling, brand and product detail, headlines, microcopy, and typography readability. Premium-only category.
How fast your pages load and feel when someone visits. Higher scores mean less waiting, which helps keep people from leaving.
How well search engines can crawl and understand your site. Includes on-page checks, broken-link detection on crawled pages, and Moz inbound-link metrics when your project has Moz API credentials. Does not guarantee a specific ranking.
How usable your site is for people who rely on screen readers, keyboard-only navigation, or other assistive tools.
How well your site handles legal and privacy obligations. Includes cookie consent, GDPR / CCPA / CPRA markers, privacy policy and terms links, and third-party tracker volume.
Checks for common security gaps that could put visitors or your site data at greater risk.
How closely your site follows widely recommended web standards. Fewer surprises, easier maintenance, better long-term health.
Answer Engine Optimization: how clearly your content answers questions that AI tools and answer-style results might use. Results in AI features can still vary.
Generative Engine Optimization: how accurately your brand and facts may appear when AI systems summarize the web. Visibility in AI answers is not guaranteed.
mycalculator.to is in strong shape across the technical fundamentals: fast, accessible, secure, and well-structured for both search engines and AI answer tools. The site's biggest asset is how cleanly it's built, clean URLs, solid metadata, a perfect accessibility score, and security headers most sites never bother with. What's holding it back is authority: zero external sites link to it yet, which means search engines have no third-party signal to trust, and that gap will limit how far the strong on-page work can take rankings. The most valuable thing to do right now is start earning those first inbound links, even a handful from relevant directories or industry mentions will move the needle more than any further on-page work.
The strong parts: User Experience, Content, Performance, SEO, Accessibility, Compliance & Privacy, Security, Best Practices, AEO, and GEO. These are the parts of your site already pulling their weight. Worth protecting as you fix the rest.
What needs fixing first: live placeholder text is killing visitor trust, domain authority is brand new, and trackers loading without consent mechanism. Start with these before touching anything else.
Fix the items above and your overall score could climb 34–63 points. That's a faster site. More times you show up in search. Better odds of getting cited by AI tools when they recommend businesses like yours.
This report is confidential and meant for the mycalculator.to team. Findings reflect web standards and best practices as of the audit date.
How we rank findings
Every finding gets two scores. Impact is how much it changes for your business. Effort is how much work it takes to fix. The matrix below shows where each combination lands. Quick Wins are the place to start.
Quick Win
Do these first
Worth Planning
A week of focused work
Strategic
Multi-week project
Easy Polish
Sneak in between tasks
Routine
On the maintenance list
Maybe Later
Revisit next quarter
Small Polish
Free moments only
Skip
Not worth the time
Avoid
Don't bother
Based on RICE: Reach × Impact × Confidence ÷ Effort. The matrix above is the simplified version a reader actually needs.
User Experience: how the site works as a tool for your visitor. Navigation clarity, visual hierarchy, form quality, conversion path friction, and trust signal placement. Premium-only category.
What's working
A visitor who lands and doesn't scroll never sees a reason to act, and most of them won't scroll. The scan found 13 CTAs on the page but none in the top section where first impressions are made.
Action
When every element on a page competes for attention, nothing wins, and visitors leave without acting. The scan counted 636 links, buttons, and inputs on the homepage, each one a small tax on the visitor's focus.
Action
Visitors deciding whether to trust a new site look for signals from other people, and right now there are none to find. The scan found no testimonials, customer logos, review markup, or security badges anywhere on the homepage.
Action
When a visitor clicks the same words twice and lands somewhere different each time, they lose confidence in the site's navigation. The scan found the label "12 more tools" pointing to more than one destination on the same page.
Action
Every visitor arrives with reasons not to act, and a page that never names those reasons leaves the visitor to resolve them alone, which usually means leaving. The scan found no FAQ or objection-handling section anywhere on the homepage.
Action
The words on your site. CTA verbiage, readability, story-telling, brand and product detail, headlines, microcopy, and typography readability. Premium-only category.
What's working
A visitor who spots 'lorem ipsum' or 'dummy text' on a published page stops trusting everything around it, including the product itself. The scan found 4 pieces of template copy still live: "test test", "lorem ipsum", and "dummy text".
Action
Visitors skimming on mobile will bounce before they understand what the site does, because the copy is written at college level. The scan measured a Flesch Reading Ease score of 43.6, well below the 60+ target for a general web audience.
Action
Visitors can't anchor on a name they never read, which makes the brand harder to remember and harder to recommend. "MyCalculator" appears in the page title but zero times in the body copy.
Action
When the only voice a visitor hears is the brand's own, there's nothing to confirm the brand's claims are true. The scan found no testimonial, review, or quoted customer voice on the homepage.
Action
People are more motivated by avoiding a loss than by gaining something, so copy that only talks about benefits leaves half the persuasion on the table. The scan found 5 gain-framed cues and zero loss-framed cues across the page.
Action
How fast your pages load and feel when someone visits. Higher scores mean less waiting, which helps keep people from leaving.
What's working
Visitors on mobile phones wait 3.77 seconds before they see the main content. That's long enough for most to bounce. The homepage is taking too long to render the largest visual element.
Action
How well search engines can crawl and understand your site. Includes on-page checks, broken-link detection on crawled pages, and Moz inbound-link metrics when your project has Moz API credentials. Does not guarantee a specific ranking.
What's working
Search engines rank sites partly on how many other sites link to you. Right now, mycalculator.to has zero inbound links from other domains, which means search results don't yet know you exist. You're starting from zero authority and will need to earn it.
Action
Moz flags your site at a spam score of 4 out of 17, which is still in the safe zone but suggests a few patterns search engines watch for. As you grow, keep an eye on this to make sure nothing looks manipulative.
Action
How usable your site is for people who rely on screen readers, keyboard-only navigation, or other assistive tools.
What's working
Scored 100/100 (Desktop 100, Mobile 100)
No critical, warning, or suggestion findings were flagged in Accessibility. The scan data below is what we measured. Re-run in 30 days to catch drift.
How well your site handles legal and privacy obligations. Includes cookie consent, GDPR / CCPA / CPRA markers, privacy policy and terms links, and third-party tracker volume.
What's working
Google Tag Manager is firing on page load with no way for visitors to opt out first, which means you're setting cookies before anyone has agreed to it. The scan found no consent banner, no recognized consent platform, and no Google Consent Mode defaults. Add a consent layer that gates non-essential trackers until the visitor says yes.
Action
Your privacy policy never tells visitors how to ask for their data back or request deletion, which means someone who wants to exercise their rights has no route. Add a privacy@ email address or a dedicated section explaining how to submit access, correction, and erasure requests.
Action
Your privacy policy never explains why you're collecting data or what legal right you have to process it, which is a required disclosure. Add a section naming the lawful basis (consent, contract, legal obligation, vital interest, public task, or legitimate interest) for each type of data you collect.
Action
Your site runs on US infrastructure but your privacy policy never mentions that visitor data leaves their home country, which is a required disclosure for anyone in the EU or UK. Add a section explaining that data transfers internationally and what safeguard you rely on (Standard Contractual Clauses, Binding Corporate Rules, or adequacy decision).
Action
Your terms page never states which law governs the agreement, what you're not liable for, or how the relationship ends, which leaves both sides without a clear legal foundation. Add sections covering governing law, limitation of liability, and termination rights.
Action
Checks for common security gaps that could put visitors or your site data at greater risk.
What's working
Security headers
Measured on your homepage response: score 85/100 from signals below
HTTPS
TLS on the homepage URL
HSTS
Strict-Transport-Security
CSP
Content-Security-Policy
X-Frame-Options
Clickjacking protection
X-Content-Type-Options
MIME sniffing protection
Referrer-Policy
Referer leakage control
Permissions-Policy
Browser feature restrictions
HTTPS is on, but browsers are not told to insist on it for return visits, or are told only briefly. A visitor's first request, or any request after the policy expires, can still be intercepted before the redirect to HTTPS happens.
Action
Without an enforced policy, injected scripts cannot be blocked at the browser level. A report-only policy logs violations but blocks nothing, and a policy allowing 'unsafe-inline' or 'unsafe-eval' gives up most of what CSP is for.
Action
How closely your site follows widely recommended web standards. Fewer surprises, easier maintenance, better long-term health.
What's working
Scored 100/100 (Desktop 100, Mobile 100)
No critical, warning, or suggestion findings were flagged in Best Practices. The scan data below is what we measured. Re-run in 30 days to catch drift.
Answer Engine Optimization: how clearly your content answers questions that AI tools and answer-style results might use. Results in AI features can still vary.
What's working
Answer engines pull from pages that label their content clearly. One of your 24 scanned subpages has no JSON-LD structured data, which means it's invisible to that layer of the results page. Add at least a basic schema block to that page so it's in the running.
Action
When someone types 'how does a calculator work' or 'what is compound interest' into an AI assistant, it looks for a heading that matches the question exactly. None of your headings are phrased as questions right now, so you're not giving answer engines a clean target to pull from. Adding one short 'What is X?' or 'How does X work?' section gives you a direct shot at those queries.
Action
Generative Engine Optimization: how accurately your brand and facts may appear when AI systems summarize the web. Visibility in AI answers is not guaranteed.
What's working
When an AI assistant tries to build a picture of mycalculator.to, it finds several disconnected schema blocks instead of one coherent entity, which makes it harder to cite you confidently. The site has no @id declared on any schema node, so where the same organization appears in multiple blocks it reads as separate, unrelated entities. Add a single @id (a stable URL like https://mycalculator.to/#organization) to your Organization schema and reference that same @id in every other block.
Action
AI tools favor pages that link to credible outside sources because it signals the content is grounded in evidence, not just opinion. mycalculator.to links to only one third-party domain across the page, which is a thin corroboration signal. Add links to two or three authoritative sources (standards bodies, academic references, or well-known publications) that back up the claims the calculators are built on.
Action
24 items drawn from every category above
Search the page source for each of these strings and replace or remove them before the next visitor arrives.
For: Live placeholder text is killing visitor trust
Add a 'Your Rights' section to the privacy policy with a privacy@ email or web form for data access and deletion requests.
For: Privacy policy missing data-request instructions
Deploy a consent banner that blocks GTM until the visitor accepts analytics cookies, or configure Google Consent Mode to deny by default.
For: Trackers loading without consent mechanism
Add a 'Legal Basis' section to the privacy policy explaining why you collect each category of data.
For: Privacy policy does not state lawful basis for processing
Start a simple outreach list: calculator blogs, productivity tools roundups, and education sites that might mention you. Aim for 5-10 quality links in the first month.
For: Domain Authority is brand new
Move the primary CTA into the hero section so it's visible without scrolling.
For: No CTA is visible until the visitor scrolls
Add at least one trust signal above the fold, a review count, a recognisable logo, or a short quoted testimonial.
For: No trust signals on the homepage
Add a persistent @id to your Organization JSON-LD block and reference it in every other schema node on the site.
For: Schema nodes aren't connected, so AI tools see fragments instead of one business
Audit the homepage for elements that belong on deeper pages and move them there.
For: 636 interactive elements is too many for one page
Rewrite the densest paragraphs using shorter sentences and everyday words, aiming for a Flesch score above 60.
For: Reading level is too high for a skimming audience
Add at least one real customer quote, a star rating, or a short case study to give visitors a voice other than the brand's.
For: No testimonials or customer voice anywhere on the page
Identify what's rendering last (usually a hero image or above-fold section) and either optimize its delivery or defer non-critical content below the fold.
For: Largest Contentful Paint is slow on mobile
Add an 'International Transfers' section to the privacy policy naming the safeguard used for cross-border data movement.
For: Privacy policy does not disclose international data transfers
Start in report-only, tighten until the reports are clean, then move it to Content-Security-Policy. Replace 'unsafe-inline' with nonces or hashes, and set object-src 'none' and base-uri 'self'.
For: Content-Security-Policy missing or permissive
Give each destination a unique label so the same words always go to the same place.
For: The same link label goes to different destinations
Add a short FAQ section that names the three or four most common reasons a visitor might hesitate.
For: No FAQ or objection-handling section
Work the brand name naturally into at least two or three body paragraphs, particularly in the opening section and near any call to action.
For: The brand name never appears in the body copy
Add one sentence somewhere prominent that names what a visitor misses or risks by not using the tool.
For: Copy never names the cost of not acting
Send Strict-Transport-Security with max-age=31536000 and includeSubDomains. Add preload only once you are certain every subdomain is HTTPS-only: preload submission is effectively one-way and takes months to reverse.
For: Weak or missing HSTS
Find the one subpage missing JSON-LD and add a relevant schema type (WebPage, FAQPage, or HowTo depending on the content).
For: One page has no structured data at all
Add one or two question-format headings (H2 or H3) that match the queries your visitors are actually typing.
For: No question-shaped headings for answer engines to grab
Add 2-3 outbound links to authoritative sources that support the methodology behind your calculators.
For: Only one external source cited, which makes the content look asserted rather than researched
Add three sections to the terms: Governing Law, Limitation of Liability, and Termination.
For: Terms of service missing core contractual clauses
Review your backlink profile quarterly and avoid any link-building tactics that feel artificial. Focus on earning links from real calculator and education sites.
For: Spam score is low but worth monitoring
Overall Summary
mycalculator.to has built a technically clean foundation: zero broken links across 220 checked URLs, a perfect accessibility score, and security headers that most sites never bother with. The structured data, canonical setup, and AI crawler access are all in good shape, which means the site is already speaking the right language to both search engines and AI answer tools.
The most urgent fix is the placeholder copy: four pieces of template text are live on the page right now, and any visitor who spots 'lorem ipsum' or 'test test' stops trusting everything around it. Right behind that, the site has zero inbound links from other domains, which is the single biggest ceiling on how far search visibility can grow from here.
Tackle the placeholder copy this week, then spend the next 30 days on one focused push to earn links from relevant sites in the calculator or finance space. Come back and re-audit then: the authority gap is the long game, but cleaning up the content issues and adding trust signals to the homepage will make every visitor who arrives today more likely to stay.
Supporting data from your scan. Skim or skip, the audit above is the main read.
Pages scanned (25)
Site screenshots
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Desktop: 1440px
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Tablet: 768px
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Mobile: 390px
SEO signals from crawl and Moz
Up to 20 pages were crawled; unique outbound targets were checked with HTTP requests. Scores already reflect internal vs external broken links via SEO rules.
Target: mycalculator.to · Metrics feed into the SEO score when linking root domains or spam signals pass their limits.
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